The Rizzler (Christian Savasta) is a child influencer and social media personality in the United States with a net worth of $1 million. He gained fame in November 2022 when he went viral on TikTok with a video of himself in a Black Panther Halloween costume, which allowed everyone to experience the Rizz face at its peak of popularity and enjoyment.
He essentially had one of the youngest influencers in the United States branding himself onto TV, sponsors, and brands and even pitched his own drink flavor to Arizona Beverages. Overall, The Rizzler is simply a boy who tried and found a way to turn rizz (charisma) into dollars and a name through TikTok, YouTube, and media.
Early Life and Fame
Christian Joseph Savasta was born in April 2016 in Staten Island, New York, and moved to New Jersey.
The first video that launched his viral journey takes place in November 2022, when a dad captured him doing an obviously pleasurable rizz face in a Black Panther costume. The Tiktoker, Trita, blew up overnight, and his rise paved the way for the nickname “The Rizzler,” with “rizz” for charisma. Collaborations with AJ & Big Justice (The Costco Guys)
The Rizzler’s fame skyrocketed when he partnered with AJ & Big Justice, the father-son duo behind Costco food court reviews and the “Boom vs. Doom” rating system.
The joyful synergy of these three individuals attracted millions of fans. Highlights of collaboration:
A joint appearance on The Tonight Show Starring Jimmy Fallon (2024).
A cameo in the “Crew Version” of their viral song We Bring the BOOM!
An array of skits showcasing humor, family-friendly fun, and the Rizzler’s outrageous charm.
This collaboration legitimized The Rizzler as more than a viral meme but as part of a broader entertainment brand.
Brand Deals and Business Opportunities
By late 2023, The Rizzler had secured brand deals to an important degree. Here’s the list representing his achievements:
MGA Entertainment launched a holiday ad campaign for Bratz dolls.
Nintendo and AT&T sponsored the “Boom vs. Doom” videos with special messaging to Gen Z and family audiences.
Arizona Beverages has secured the largest deal to date.
The Arizona collab began as an April Fools’ joke in 2024 with a parody drink called Rizzberry. The company received such significant interest that they developed a real beverage called Rizzler Berry, which is a fruity carbonated juice cocktail. The Rizzler now stars in ads but apparently receives a cut of sales, making for a lifetime income.
Beyond Social Media
The Rizzler’s stardom goes beyond TikTok:
He has made appearances at AEW (All Elite Wrestling) events.
He threw out the first pitch at a New York Mets game, showing the mad crossover he has into sports and live entertainment.
These appearances indicate The Rizzler is more than a digital star but has moved into pop culture.
FAQ About The Rizzler
What is The Rizzler’s net worth?
The Rizzler’s net worth is estimated to be $1 million in 2025.
How did The Rizzler get famous?
He went viral in 2023 after a TikTok video where he wore a Black Panther suit and made his signature rizz face.
Who are AJ & Big Justice?
They are a father-son TikTok duo, also known as the “Costco Guys.” Their work with The Rizzler has raised all of their profiles to major TV and music appearances.
What brands has The Rizzler worked with?
He has worked with Nintendo, AT&T, MGA Entertainment, and Arizona Beverages (Rizzler Berry drink).
How old is The Rizzler?
The Rizzler was born in April 2016, so he is 9 in 2025.
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